The Appearance Trailer

The Appearance Trailer (1996)

14 July 1996 Factual 40 mins

With Der Auftritt Farocki once again takes us into the world of advertising, following Image und Umsatz oder wie kann man einen Schuh darstellen? (1989). An advertising agency has to pitch a marketing concept to an optician's consortium, represented by the manager who is the first to see the campaign. The logo submitted, ‚Eyedentity', is examined from every angle: it must simultaneously express both the company's dynamism and its reliability! A fascinating, dispassionate glimpse behind closed doors, where every detail is dramatised to win that lucrative contract.

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International Releases Dates

Germany 14 July 1996

Production Companies

Popular movie trailers from 1996

These some of the most viewed trailers for movies released in 1996:

Star Trek: First Contact Trailer (1996)

21 November 1996

The Borg, a relentless race of cyborgs, are on a direct course for Earth. Violating orders to stay away from the battle, Captain Picard and the crew of the newly-commissioned USS Enterprise E pursue the Borg back in time to prevent the invaders from changing Federation history and assimilating the galaxy.

From Dusk Till Dawn Trailer (1996)

18 January 1996

Seth Gecko and his younger brother Richard are on the run after a bloody bank robbery in Texas. They escape across the border into Mexico and will be home-free the next morning, when they pay off the local kingpin.

Scream Trailer (1996)

19 December 1996

A killer known as Ghostface begins killing off teenagers, and as the body count begins rising, one girl and her friends find themselves contemplating the "Rules" of horror films as they find themselves living in a real-life one.

101 Dalmatians Trailer (1996)

17 November 1996

The Live action adaptation of a Disney Classic. When a litter of dalmatian puppies are abducted by the minions of Cruella De Vil, the parents must find them before she uses them for a diabolical fashion statement.

Kama Sutra - A Tale of Love Trailer (1996)

11 September 1996

Tara and Maya are two inseparable friends in India. Their tastes, habits, and hobbies are the same. Years later, the two have matured, but have maintained their friendship.

The Hunchback of Notre Dame Trailer (1996)

21 June 1996

When Quasi defies the evil Frollo and ventures out to the Festival of Fools, the cruel crowd jeers him.

Bordello of Blood Trailer (1996)

16 August 1996

Private eye Rafe Guttman (Dennis Miller) is hired by repressed, born-again Katherine (Erika Eleniak) to find her missing bad-boy brother.

Bulletproof Trailer (1996)

06 September 1996

An undercover police officer named Rock Keats befriends a drug dealer and car thief named Archie Moses in a bid to catch the villainous drug lord Frank Coltan.

Jerry Maguire Trailer (1996)

06 December 1996

Jerry Maguire used to be a typical sports agent: willing to do just about anything he could to get the biggest possible contracts for his clients, plus a nice commission for himself.

Space Jam Trailer (1996)

15 November 1996

Michael Jordan agrees to help the Looney Tunes play a basketball game against alien slavers to determine their freedom.

Night Falls on Manhattan Trailer (1996)

22 October 1996

A newly elected District attorney finds himself in the middle of a police corruption investigation that may involve his father and his partner.

The Rock Trailer (1996)

06 June 1996

A group of renegade marine commandos seizes a stockpile of chemical weapons and takes over Alcatraz, with 81 tourists as hostages.


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