This short was pretty much just thrown together by David O. Selznick to make a quick buck off of Valentino's popularity. What basically takes place is that 88 different cities had one woman selected to go to New York City where they'd compete in a beauty contest. The winner would be selected by Valentino and that winner would be very happy.
Watch the official Rudolph Valentino and His 88 American Beauties 1923 trailer in HD below.
Jack Standish feels responsible for the failure of the partnership with his father and goes to the South Seas where he falls prey to alcohol, is seduced by Lullaby Lou, a vamp, and tricked by a brutal plantation owner, Gordon Van Brock.
Horace Ventimore, a young London architect, stumbles across an old brass bottle. When he picks it up a genie suddenly appears and promises Horace that he will grant every wish Horace wants in exchange for his freedom.
Automobile maker John Kent is an old-fashioned sort who refuses to advertise his car line. His daughter Ginger, however, is determined to get him some publicity and goes speeding around town in one of his cars, hoping to get arrested.
Orphan Enid White becomes the ward of a cruel man. She gets close to her guardian's wife and also to his son, who secretly comes to visit when his father is not around.
