White Deer Trailer (1932)

01 March 1932 Animated 5 mins

A combination feature-animation advertisement promoting Schicht's legendary "soap with the deer" [the image of the deer is pressed into the surface of the soap]. A laundrywoman washes white linen on a washboard. She cannot get rid of the dirt in the form of little black devils who cheerily romp on the laundry. A white deer rushes to help her, giving her a bar of Schicht's soap with the deer. The animated, revived bar of soap then disarms all the devils and the laundry is white again. The commercial for the Czechoslovak-based Schicht company (Jiří Schicht a. s.) was filmed abroad.

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International Titles

Der Weisse Hirsch Trailer

Production Companies

Excentric-Film

Schicht Ústí nad Labem

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