Part of the March of Time series, this episode (Volume 12, Number 2) focuses entirely on the beauty industry in the USA. With spending of over $1 billion (in 1945) on cosmetic products, it has evolved into a major commercial enterprise. Packaging has proved to be a very important factor in sales and some $50 million per year is spent on advertising. The FDA look out for harmful products and Federal Trade Commission keeps an eye out for misleading claims. Spas and country resorts, where you can rest and relax, are gaining popularity for those who can afford it as are slenderizing salons and gymnasiums. Hairstyling has become an even bigger business. It's not only women who spend money on beauty products as some $300 million per year is spent by men.
A naive young girl, looking to escape from a bad family situation, falls in love with a man who turns out to be a cad, and leads her down the road to ruin.
A dog trains for the battlefield and becomes a crucial part of the United States military. This 1945 short documentary film was nominated for an Oscar for Best Live Action Short, One-Reel.
The two drivers Giovanni and Gaetano are friends. Gaetano, bold and ruthless, thrives in the black market, while Giovanni, who is a naive and fundamentally honest worker from the North of Italy, cannot get any profit and his wife, an energetic and talkative Roman woman, can't help blaming him for his poor business skills.
Head over heels in love with a stern and cold older businessman's young wife, a reporter is seduced into conspiring to murder him so she can inherit his estate, while pinning the murder on another businessman.
A cavalry officer is framed for the murder of a fellow officer and cashiered out of the army. After he gets out of prison he vows to find the renegade who framed him and bring him to justice.
Comments
Have you watched American Beauty yet? What did you think about it?