"The gesture of making a film is as simple as that of appropriating what one has at hand, including the old principle of recovery that is practiced here shamelessly (...)".
An examination of the evolution of commercials as an artistic medium, featuring interviews with media luminaries who relate how the in-your-face stylistic conventions of commercials have influenced feature films and the visual arts.
Charn is working on his thesis to convert the Concert Hall project to Music Complex, and his advisor suggests him to see Gerrard for any information regarding the project.
A jaded Lower East Side couple have become bored of straight sex, in a bid to spice things up, they decide to imitate some rough sex scenes as seen on TV.