Killing Us Softly 3: Advertising's Image of Women Trailer (2000)

01 January 2000 Factual 34 mins

Jean Kilbourne's pioneering work helped develop and popularize the study of gender representation in advertising. Her award-winning Killing us Softly films have influenced millions of college and high school students across two generations and on an international scale. In this important new film, Kilbourne reviews if and how the image of women in advertising has changed over the last 20 years. With wit and warmth, Kilbourne uses over 160 ads and TV commercials to critique advertising's image of women. By fostering creative and productive dialogue, she invites viewers to look at familiar images in a new way, that moves and empowers them to take action.

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Cast

Jean Kilbourne as Herself

Crew

Sut Jhally Director

International Releases Dates

United States 01 January 2000

Production Companies

Media Education Foundation

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