Cliff Freeman Trailers

Point of View: A Retrospective of Joe Sedelmaier Trailer (2009)

23 October 2009

As one of his generation's quintessential Mad Men, television commercial director Joe Sedelmaier's work was iconic, dynamic, and instantly recognizable--some twenty to thirty years later, people are still wondering 'Where's the beef?” He turned the advertising world on its brain-damaged head by casting offbeat non-actors in still-unforgettable spots.